Moët & Chandon Rosé Impérial made a stylish return this year by transforming champagne lovers into art connoisseurs. Themed Unfurl the Tie, an art-and-auction party was held at PLAY club @ The Roof to introduce this pairing on a soaring note of elegance.
The evening began when guests were welcomed by host of the night, Will Quah, who conveyed the idea behind the Moët Rosé Unfurl the Tie and introduced the main highlight of the night – an auction of the exclusive art pieces by means of purchasing bottles of Moët Rosé Impérial. Anticipation and good spirits was at an all-time high as the exclusive pieces were unveiled on stage by each talented personality and partner artists.
Four exclusive masterpieces crafted by four pairs of talented artists cum personalities were showcased throughout the night, with each pair producing their own creative interpretations of Unfurl the Tie using the Moët Rosé Impérial 75cl and magnum-sized bottles; and the results were breath-taking.
The first piece, aptly named ‘Set Ablaze’, was crafted by graffiti artist Cloak and socialite cum investment banker Leaw Ai Lin. The fun and quirky elements embedded on the art piece perfectly captured the delicate yet bold nuances embodied in the Maison’s Rosé Impérial champagne. Paired with colourful yet fiery motifs, the design highlights the bursting radiance of Moët Rosé Impérial’s style.
The second masterpiece was created by Malaysian-based actress and model Sarah Lian who teamed up with celebrity hairstylist Shaun Yap. Their contemporary design, titled ‘World of Love, The Goddess Ram’, seamlessly combined romance and mystery to spotlight Moët Rosé Impérial as a romantic yet enigmatic champagne. It was definitely a distinctive piece worthy to be added to any collector’s treasure trove.
‘Till Death Do Us Part’ by tattoo artist Lina David and socialite Kim Raymond was the third masterpiece shown. Their design took the meaning of mystery and allure to greater heights through the representation of a skull crafted using brightly-coloured sequins and crystals. The skull, used as a play on the celebration of life, carries the message of cherishing the people you love most and perfectly embodied the romantic element of Moët Rosé Impérial.
The last design featured comprised a colourful four-piece composition representing the glamour of Moët Rosé Impérial which can be savoured all year round. Designed by Operating Director of The Group Roen Cian and blogger-cum-fashion designer Kittie Yiyi, their creation, entitled ‘Four Season’, encompasses spring, summer, autumn and winter, and were plainly visible on the bottles. These depictions exquisitely highlighted the elements of hope, radiance, allure and mystery which can be found in Moët Rosé Impérial.
The ‘Four Season’ piece brought in the highest bidding amount at the value of 20 Moët Rosé Impérial bottles. As their success was celebrated, bottles of Moët Rosé Impérial accompanied by dazzling sparklers were brought to the bidder’s table. This was echoed for all the bidders to heighten the celebratory atmosphere of the night. Successful bidders were also invited on stage for a photo op with the respective artwork personalities and artists. The art-and-auction party unfurled generosity, love and warmth with elegance and fostered close ties among friends and loved ones.
The event also marked the official debut of Moët & Chandon Malaysia Facebook page, where actress and model Sarah Lian, dashing model Carl Graham, and lifestyle blogger Joyce Wong shortlisted 10 #MoetRoseMostStylish individuals for an ongoing Facebook contest.
Some notable personalities at the event included actor, model and mixed martial artist Peter Davis; ever-bubbly Mix FM DJ Ezra Chua; and actress, singer and songwriter Chelsia Ng. Guests were dressed resplendently in accordance to the code of ‘Fashionably Pink’ for ladies and ‘A Touch of Pink’ for men.
Moët & Chandon Rosé Impérial is the most extrovert and glamorous expression of the Moët & Chandon style. Passionate and irresistible, this champagne is renowned for its intense fruitiness, flamboyant flavours and radiant tint. Over the decades, Moët & Chandon’s reputation for producing decadent pink champagnes has made the House’s Rosé Impérial the wine of choice for any memorable occasions.