Heineken Recruits Malaysians for ‘Ultimate Voyage’

Remember the Heineken ‘Legendary Traveler’ Instagram Contest I participated previously? You can read about it here. Everyone who participated the contest get a taste and experience what it’s like to be a Heineken Legendary Traveler. Of course, the Heineken Legendary Traveler adventure did not end here. Earlier last month, 15 Malaysians won the Heineken ‘Legendary Traveler’ contest – the first installation of Heineken’s Voyage campaign, where they and a friend will be rewarded with an all-expense paid trip to Las Vegas on a voyage off the beaten path with Heineken.


Voyage is the fifth installment of the Heineken Legends campaign and is their latest global initiative that aims to inspire its drinkers to push their boundaries and seek experiences outside of their comfort zone. In the final installation of the global Voyage campaign, Heineken ups the ante by sending FOUR Malaysians to space camp training at Space Expedition Corporation (SXC) in Amsterdam.


Yes, the SPACE. That’s the ultimate voyage for a legendary traveler.

To get on board Heineken’s ultimate voyage to SXC in Amsterdam worth RM40,000, all you need to do is:

  1. Head to http://bit.ly/UltimateVoyage and key in your mobile phone number
  2. You will receive a phone call followed by an SMS containing a unique code
  3. Log on to www.heineken.com/my and insert the unique code to begin your journey
  4. Point the compass in the correct direction, then drag and release to fly around the globe towards the next destination
  5. Scoring for each voyage is determined by the overall distance from the intended destination at the end of each level
  6. The lower the number of kilometers at the end of the game, the higher your chance of winning the prize!

The ‘Ultimate Voyage’ contest runs from 3rd September till 16th October 2013. Put your skills to the test and get ready for a legendary experience with Heineken!

(I was reluctant to share this contest because I want to minimise the competition, but all good things must be shared. Heh..)

To be part of Heineken’s exciting calendar of events, stay tuned at Heineken’s Facebook page or Twitter.

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